Janice CubanApr 21, 2014Turning a Daily Deal From One Night Stand to Long-term RelationshipResearch shows that getting a deal has no financial or social status boundaries—it’s a human thing. We love the thrill of scoring...
Janice CubanMar 27, 2012Curation Nation: It’s Time for Some Free ThinkingIt’s the golden age of “curation” and smart marketers are exploiting it to their full advantage —but consumers may be losing something in...
Janice CubanJul 30, 2011Milk To Relieve PMS Campaign Strikes A Nerve. Period.If you blinked, you may have missed the controversy this past month over a “Got Milk” campaign “Everything I do is Wrong” which featured...
Janice CubanJan 16, 2011Free Social Media Sites Have Their Price2010 was a great year for marketing folks to get back some of its mojo and play with some toys in the social media sandbox, but the...