
Traditional Marketing Does Not Exist
If I had a $1 for how many times I’ve heard the rhetorical question “Is traditional marketing dead?” or purporting that it is, my business office would be located at the top floor of a fancy San Francisco building instead of my small condo. I even heard this phrase as part of “common knowledge” last year on a phone interview for a job from someone squarely in the internet space. Makes sense given his world revolved around ecommerce. For fun, I made the case for other forms o