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2012 Marketing Wishes and Caviar Dreams
QR Codes Should Be Banned Until They are Easy (and Worth It): Everyone and their marketing mother was talking about QR (Quick Response)...
Janice Cuban
Dec 29, 2011
Traditional Marketing Does Not Exist
If I had a $1 for how many times I’ve heard the rhetorical question “Is traditional marketing dead?” or purporting that it is, my...
Janice Cuban
Jul 31, 2010
Taking a Marketing Cue From The IKEAs of the World
Look at any marketing textbook, business book or PowerPoint at a marketing conference and you’ll see different definitions of what a...
Janice Cuban
Jul 2, 2010
Online Event Technology Cannot Trump Human Connection
The beginnings of online events in the late-1990s consisted of webinars (also known as eSeminars) and web casts, straightforward attempts...
Janice Cuban
May 4, 2010
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