Janice CubanFeb 28, 2015If It’s Called Customer Experience, Why is it All About the Company?To get more insight on this disconnect, I sat down with Lynn Hunsaker, a customer experience expert who helps companies love and be loved...
Janice CubanMar 31, 2014What Marketers Need to Know From Ad:Tech San FranciscoThe Advertising Industry is Stronger Than Ever (But Still Inefficient) To begin with, the number of exhibitors at ad:techSF nearly...
Janice CubanApr 10, 2013Humor Me: Advertisers Go to Extremes to Break Through Web ClutterTimes have changed a lot since that day at Sun, but April Fools’ Day pranks are still a staple in many cultures. The difference now is...
Janice CubanJan 16, 2013Rise in Consumer Power Center Stage at NMXConsumers Now Own Company Brands: Social media has forever disrupted business-as-usual for companies that want to shape market perception...